Duracell

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Duracell®


Duracell originated when a scientist and a businessman teamed up in the 1920’s to produce mercury batteries for military equipment; the company produced a variety of batteries for decades. In the 1950’s Kodak introduced cameras with a flash and the AAA battery was developed; the market expanded for batteries designed for consumer use. The Duracell® brand name was introduced in 1964, inspired by the concept of a "durable cell" battery. Today the company is part of the Proctor & Gamble family of brands. Known for reliability in even the most extreme conditions, Duracall® batteries are used to power cameras, flashlights, toys, clocks, smoke alarms, portable radios, remote controls, safety and camping gear and more. The range of products includes AA batteries, AAA batteries, C batteries, D batteries, 9V batteries and button batteries designed to power keyless entry remote controls, calculators, watches and medical electronic gadgets. Count on the coppertop.

© 2015 Bed Bath & Beyond Inc. and its subsidiaries

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