Often referred to as America's favorite dinnerware, FIESTA® was introduced in 1936; manufactured by the West Virginia-based Homer Laughlin China Company, the colorful pottery with its Art Deco styling was an instant success. By its second year of production, more than one million pieces were produced. The dinnerware was retired in 1972; in 1986 the durable, restaurant- quality china was reintroduced, featuring lead-free ceramic glazes in a range of both classic and new colors. FIESTA® dinnerware is the most collected dinnerware in the history of the tabletop industry; the American-made vitrified ceramic china is dishwasher and microwave safe. Products include dinnerware and serveware such as dinner plates, luncheon plates, bouillon bowls, butter dishes, covered casseroles, place settings and open stock tableware. Known for vibrant color, the brand encompasses home textiles including tablecloths, napkins and placemats; bedding; cookware and more.