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{ "prodId": "5695526", "siteId": "BedBathUS", "initOrigin": "https://www.bedbathandbeyond.com" }
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John Frieda 1.69 oz. Extra-Strength Serum

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John Frieda 1.69 oz. Extra-Strength Serum. View a larger version of this product image.
John Frieda 1.69 oz. Extra-Strength Serum. View a larger version of this product image.
John Frieda 1.69 oz. Extra-Strength Serum. View a larger version of this product image.
John Frieda 1.69 oz. Extra-Strength Serum. View a larger version of this product image.
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$9.99
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$7.99
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about the product

This multi-tasking John Frieda Extra Strength Serum tames frizz, protects against heat, repels humidity, hydrates & adds shine.
  • All-in-1:
    • Tames frizz
    • Protects from heat and humidity
    • Hydrates and adds shine
  • Leaves hair soft, silky and frizz-free so you can do more with less
  • Versatile enough to be used on wet or dry hair
  • With argan, coconut and moringa oil
  • Safe for color-treated hair
  • Vegan
  • Paraben-free
  • With crushed violet pigments
  • 6 fl. oz.
  • skuId: 20752668

Manufacturer
John Frieda
Cincinnati OH 45214

Directions:After shampooing with Violet Crush Shampoo, generously apply the Purple Toning Mask evenly through wet hair and comb through. Leave on 1-3 minutes, and not more than 5 minutes, rinse well. Wash hands immediately. Use weekly or as needed until desired toning results are achieved. To Perform a Patch Test: 48 hours prior to use, clean a small area of skin behind the ear or on the inner surface of the forearm with soap and water or alcohol, apply a small quantity of the product to the area and allow to dry. After 24 hours, wash the area with soap and water. If the area has no irritation or inflammation, sensitivity to the product is unlikely.

Ingredients:Water, Cetearyl Alcohol, Dimethicone, Behenamidopropyl Dimethylamine, Cetyl Esters, Erythritol, Fragrance, Phenyl Trimethicone, Benzyl Alcohol, Lactic Acid, Propanediol, Dimethyl Isosorbide, Propylene Glycol, Quaternium-80, Disodium EDTA, Glycine, Malic Acid, Hc Blue 16, Basic Violet 2, Benzoic Acid, Hexyl Cinnamal, Limonene, Linalool.

Warnings:This product contains ingredients, which may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made. This product must not be used for dyeing the eyelashes or eyebrows; to do so may cause blindness. Do not apply to a sensitive, irritated or damaged scalp. Discontinue use if rash or irritation occurs. Keep out of reach of children. For external use on scalp hair only. Avoid contact with fabrics & household surfaces to prevent staining. If contact occurs, clean immediately.

shipping & returns

Please be aware we've temporarily extended our delivery time frames due to Covid 19 precautions at our facilities. The extended time frames will be reflected in the estimated delivery date shown at checkout.

Free Standard Shipping on Orders Over $39

Free Standard Shipping with any online purchase of $39 excluding gift cards and store pick up items (merchandise subtotal is calculated before sales tax, gift wrap charges, and after any discounts or coupons). Truck delivery and shipping surcharges on over-sized or extremely heavy items will still apply (these charges are indicated on the appropriate product information pages and will be displayed in the shipping subtotal of your order). Products qualifying for Free Shipping will be identified with "Standard – free”. If you select a shipping method other than Standard, shipping charges will apply.

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Ratings & Reviews

Ratings Snapshot

4.404153354632588
626 reviews ·

Would Recommend

550 recommendations

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34

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Customer Reviews

Showing 8 out of 626 reviews

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Bring back the old formula! Jan42 ·
Recommended Not Recommended

I used to love this stuff. Used it religiously for years. Now I despise the new formula... It just weighs down my hair and makes it flat and flyaways. I hate it...Please please bring back the old formula I loved. Why do you have to change something that works so well?. I wont be buying this anymore.


1

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1

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Response
|

We're sorry to hear you're not loving the new formula. The serums were updated with improved sustainability and versatility in mind. The new formulas are paraben, sulfate and cruelty-free and the package is now made with 50% less plastic compared to our previous packaging. The serums can now be used on wet and dry hair, offering more flexibility in your styling routine. We hear you, and we'll be sure to share your thoughts internally.

HORRIBLE NEW FORMULA KC345778 ·
Recommended Not Recommended

I have been using this product for YEARS and loved it. The formula changed and it doesn't work. Why change it?!! Product is terrible ble now. I won't buy it again. Really disappointed.


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Why did the formula change!? Indy Gal ·
Recommended Not Recommended

I've been using this product for decades. This serum was a game changer. The new formula is AWFUL. Thin and watery, and does nothing for my curls. Please change it back. Please listen to the long time users of this product.


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Response
|

We're sorry to hear you're not loving the new formula! We hear you, and we'll be sure to share your thoughts on the serum with our internal teams. The serums were updated with improved sustainability and versatility in mind. The new formulas are paraben, sulfate and cruelty-free and the package is now made with 50% less plastic compared to our previous packaging. The serums can now be used on wet and dry hair, offering more flexibility in your styling routine. We’ll make sure to share your experience internally.

I will need to look at another serum Becky ·
Recommended Not Recommended

This new product is terrible!! Please bring back the old Serum. This new serum does nothing for my hair. I’ve used this product for many years and now have to go to the trouble of finding another.


1

Quality

1

Value


Response
|

We're sorry to hear you're not loving the new formula! We’ll make sure to share your experience internally. The serums were updated with improved sustainability and versatility in mind. The new formulas are paraben, sulfate, and cruelty-free and the package is now made with 50% less plastic compared to our previous packaging. The serums can now be used on wet and dry hair, offering more flexibility in your styling routine.

Amazing! Annie ·
Recommended Not Recommended

I’ve been using this for the past couple of months and absolutely love. I have hair extensions too and it helps with dryness on top of taming my frizz. I was hesitant based on reviews towards the new formula, I never used the old but have zero complaints. I even use it on my daughters hair as well. She’s mixed so it’s hard to find something that keeps her hair moisturized and smooth but not too oily.


5

Quality

5

Value


The new formula is awful! Susan ·
Recommended Not Recommended

Please bring back the old formula! The new formula does nothing to combat my frizz or help my curls. The difference between the formulas and the effects on my hair are night and day. I have used this product for YEARS, but will not be using the new formula.


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Response
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We're so sorry you aren't loving this new formula! We hear you, and will be sure to share your valuable feedback with our internal teams.

Horrible Unhappy ·
Recommended Not Recommended

Bring back the original formula please!!!!! This new one is horrible . What in God's name are you doing????


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Response
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We're so sorry you are missing the previous formula. We will be sure to pass your feedback along to our product development team.

Let down Dorothy24 ·
Recommended Not Recommended

Having used the product for almost 20 years, I'm bitterly disappointed that John Frieda have changed their formula. The old formula was a revelation for my frizz prone, curly hair. I spent my teenage years feeling thoroughly embarrassed by my hair but that changed when my best friend recommended I try John Frieda's serum. I couldn't praise it highly enough and, like many other RECENT reviewers, I have no idea what to replace it with - it's proving to be a very expensive experiment. My husband sent the company a message on Twitter to ask about the new formula but was told that, if it wasn't working, his wife must be using the new product incorrectly. This just added insult to injury, especially having been such a loyal customer and advocate of the product for almost 20 years. Oil does not have the same effect as silicone on frizzy hair. I'm now lumbered with 2 unopened bottles of a product I can't use. It's also very interesting to note that the positive reviews seem to have have received an incentive. I also wonder which version of the formula was being reviewed. JF, please bring back the original.


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hair care serum john frieda hair serum

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