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Manufacturer
Kao
Cincinnati, OH 45214
Gently massage shampoo into wet hair, lather and rinse well. For a surge of deep, rich color, follow with midnight brunette intense color deepening conditioner.
Water, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Gylcol Distearate, Cetyl Alcohol, Sodium Chloride, Betaine, Fragrance, Cocamide MEA, Lactic Acid, Malic Acid, Cocamidopropyl Betaine, Benzyl Alcohol, Sodium Hydroxide, Disodium EDTA, Guar Hydroxypropyltrimonium Chloride, Ext. Violet 2, Orange 4, Yellow 10, Glycine, Oenothera Biennis (Evening Primrose), Oil, PPG-9, Propylene Glycol, Theobroma Cacao (Cocoa) Extract, Methylchloroisothiazolione, Methylisothiazolinone.
Caution: For external use only. Do not apply to a sensitive, irritated or damaged scalp. Discontinue use if rash or irritation occurs. Keep out of reach of children. When contact occurs with skin, fabric, or household surfaces, clean immediately to prevent staining.
Ratings Snapshot
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Ratings Snapshot
I have been looking for something to tone down my brassiness in between coloring. I was thinking I might have to resort to additional treatments (i.e. semi-permanent or a rinse in between permanent color). I wasn't even sure if that would work, plus a hassle for yet another process. Amazingly with the Visibly Deeper product line, I can now "cure" my brassiness ridiculously easily as I wash my hair! I'm thrilled! I saw instant results! Plus the products are gentle on my hair. I've colored my hair for about 8 years now because of the gray that has infiltrated my warm medium brown hair. My hair gets brassy after about 2 weeks from coloring and continues to increase brassiness until my next color. Looks horrible. This product line completely fixes the problem because it contains tint. It also "covers" my gray roots too. I'm not sure if it's actually depositing color on the gray or if the overall "color refresh" camouflages the gray roots. All I know is I have FINALLY found the solution to my brassiness woes with the added benefit of diminishing the appearance of gray roots between coloring! I've been using for about a month now (I wash my hair approx 3 times a week), and this is my routine: (1) Brilliant Brunette Visibly Deeper Shampoo (2) Brilliant Brunette Visbily Deeper Color Deepening Treatment (3) Brilliant Brunette Visibly Deeper Conditioner
I had purchased the Brunette Shampoo and Conditioner in the past. And really liked it my hair smelled great and was always soft and silky after use. I hadn't used it in a few years. And a couple of weeks ago I purchased these products again. Now I am experiencing like a build up on my scalp and my hair is dried out. I never had a problem with my scalp or hair drying out so bad. What a waste of money I don't have. I'm not going to purchase this again unless they go back to there original formula.
Hi @Elektra- We are so sorry that you had a negative experience with our Visibly Deeper Shampoo, this product was newly introduced in 2016. We would recommend you try our MultiTone Revealing Shampoo which we have had on the market for quite some time and is great to bring moisture to your brunette hair.
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Visibly Deeper is no competition for Multi-Tone. Multi-Tone make my hair sleek and beautiful, Visibly Deeper not so much. I will continue to use Multi-Tone till I cannot get it anymore.
Originally posted on johnfrieda.com
Thank you for sharing your experience with us! We hear you, and we'll be sure to share your thoughts on the Visibly Deeper Shampoo with our internal teams.
I bought it after seeing an advertisement. It turned out to be a good shampoo for my brunette color treated hair. It gives a subtle shine and luster with a hint of color. I just wish it had some more pigment to it.
Originally posted on influenster.com
I have used this for years and I love it! My hair did not show all the gray. Finally decided to let my hair go silver, I'm almost 70. Yea! Great product!
Originally posted on johnfrieda.com
Brilliant Brunette Visibly Deeper made my hair look better than it had in years. Extremely disappointed that it is no longer available.
Originally posted on johnfrieda.com
Hi there, thanks so much for reaching out! John Frieda Brilliant Brunette Visibly Deeper® Color Deepening Shampoo is still available. You can find the product here https://www.johnfrieda.com/en-us/products/brilliant-brunette/shampoo-for-brunettes/. Please call us if you have any additional questions at 800-521-3189.
I agree with the last review. The midnight brunette is not the same as the brilliant brunette. So disappointing.
Originally posted on johnfrieda.com
We're so sorry you aren't loving our new formula! We value your feedback, and we'll be sure to relay your thoughts to our product development teams.
My hair is very picky and I tried literally all shampoos available on market, including very expansive ones. The original Brilliant Brunette was my favorite shampoo and the only one that worked well with my hair from roots to ends and I used it for years. Unfortunately, the formula change to Midnight Brunette is not good at all. My scalp became very flaky and itchy; the ends are super dry. I understand that moving towards "paraben free" is a modern marketing move, but now I am stuck again with no idea what to do with my hair. Dear team of John Frieda - if you have any leftover stock of the old formula - I will buy it all! But for now - two stars for the updated version.
Originally posted on johnfrieda.com
We're so sorry you aren't loving the new formula! We value your feedback, and we'll be sure to share your thoughts with our internal teams. In the meantime, please give us a call at 800-521-3189 so we can find out what happened there and further assist.
I loved this conditioner when I had a darker hair color. It left my hair soft and shiny. It seemed to bring out nice tones in my hair. It also had s nice smell.
Originally posted on influenster.com
I love how shiny this makes my hair. It isn’t too ridiculously priced. I mean, there are some cheaper shampoos but I feel like this is reasonably priced for how well it works. Repeat customer. Very happy with this product. John Frieda Brilliant Brunette Visibly Deeper Shampoo - 8.3 fl oz
Originally posted on influenster.com
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{{/clientName}}Please be aware we've temporarily extended our delivery time frames due to Covid 19 precautions at our facilities. The extended time frames will be reflected in the estimated delivery date shown at checkout.
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