The ergonomic Allure 1" Straightener will give you beautiful, flawless styles. Oxidation titanium and infrared heat technology uses negative ions to protect hair cuticles and color. LCD screen provides easy-to-read temperature display.
Infrared heat technology effortlessly delivers even temperature for smooth, straight results
1" oxidation titanium plates to help protect hair and reduce frizz
Innovative memory technology remembers personal settings for customized usage